Centific, founded in 2020, builds AI data infrastructure and human-in-the-loop data platforms - spanning RLHF, data labelling and ML pipelines - for frontier AI labs and enterprises.
Centific is a global data and AI solutions company founded in 2020. It builds the data infrastructure and human-in-the-loop platforms behind AI systems, serving frontier AI labs and enterprises. Its work centres on the data rather than the model architecture: the company holds that data is the hardest part of making AI function in real-world settings.
Technical domains span AI data infrastructure, machine learning data pipelines, data labelling and annotation, human-in-the-loop data collection, RLHF, multimodal AI environments, multilingual AI and vision AI. Two product lines anchor the offering: AI data platforms that power continuous data loops - turning models into products, from RLHF to multimodal environments - and an expert network supplying human judgement to make AI systems reliable, safe and correct.
Scale is substantial. The expert network comprises 1.8 million people across 230 markets. The company employs thousands of team members in dozens of countries, among them more than 150 PhDs and data scientists working alongside practitioners. Industry verticals include healthcare, vision AI, robotics, multilingual applications, frontier AI labs and enterprise AI.
The stated culture emphasises domain expertise in areas where AI makes high-stakes decisions, along with context, judgement and accountability in how data is handled.
